Impaired Driving Enforcement

To help you with your High Visibility Enforcement planning for Impaired Driving Enforcement Crackdowns and Campaigns…

• Stopimpairedriving.org
• TrafficSafetyMarketing.gov
• Logo, Posters, Video
• Documents and articles
• Radio spots
• Podcasts
• Quotes from NYSACOP leaders (coming soon)
• YouTube Video (coming soon)

Products for Enforcement Action Kit

St. Patrick’s Day STOP-DWI Enforcement Period March 15-18, 2012
(NHTSA Period including social norming: March 12-18, 2012)

• St. Patrick’s Day Fact Sheet and Talking Points
• St. Patrick’s Day Sample News Release

Here are samples of the posters available for the upcoming Superbowl campaign:

To view a larger image please click on it.

• PEAK Kit Items – or go to the individually listed items, below.
• Call to Action – how you can increase the visibility and effectiveness of law enforcement efforts in confronting impaired driving
• Crime Crash Clock – statistics to help you determine deployment of resources
• High Profile Arrest Press Release – notification of a high profile arrest
• Partnership Press Release – notification of law enforcement officials and prosecutors joining together to stop impaired driving, protect lives and save futures.

NHTSA Resources for a Successful Crackdown:

• Low-Staffing Sobriety Checkpoints (NHTSA)
• Saturation Patrols and Sobriety Checkpoints Guide – a How-To Guide for Planning and Publicizing Impaired Driving Enforcement Efforts
• The Visual Detection of DWI Motorists
• The Visual Detection of DWI Motorists
• The Detection of DWI Motorcyclists (Brochure)
• Grassroots Support for Impaired Driving Law Enforcement Crackdown Efforts
• Implementing a Citizen’s DWI Reporting Program Using the Extra Eyes Model

Here are some radio PSAs:

• Public service announcement – 30 seconds
• Public service announcement – 60 seconds